Asian Journal of Dairy and Food Research, volume 35 issue 1 (march 2016) : 33-36

Prioritization of constraints faced by different marketing functionaries in the organised cattle fairs of Rajasthan

Goutam Das*, D.K. Jain, Arun Pandit1
1<p>ICAR-National Dairy Research Institute (NDRI),&nbsp;Karnal-132 001, India.</p>
Cite article:- Das* Goutam, Jain D.K., Pandit1 Arun (NaN). Prioritization of constraints faced by different marketing functionariesin the organised cattle fairs of Rajasthan . Asian Journal of Dairy and Food Research. 35(1): 33-36. doi: 10.18805/ajdfr.v35i1.9249.

State level cattle fairs of Rajasthan play an important role in the socio-economic matrix of the state. In spite of the importance of these cattle fairs, number of both assembled and transacted animals has been decreasing over the years due to several constraints. The present study was conducted during 2011 to identify the constraints faced by different marketing functionaries in the state level cattle fairs. According to sellers, lack of infrastructure, inadequate feeds and fodder availability at fair, un-remunerative margin, difficulty in transportation, lack of sanitation, lack of market information, harassment at check points, lack of security at night and difficulty to convince buyers were major constraints. Buyers on the other hand reported lack of infrastructure, inadequate feed and fodder availability, delay in “Rawana” (departure date), high  market price of animals, malpractices, difficulty in transportation, lack of sanitation, lack of market information, harassment at check points and lack of security at night as some important constraints in the state level cattle fairs of  Rajasthan.


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