Asian Journal of Dairy and Food Research, volume 28 issue 3 & 4 (2009) : 198-201

INFORMATION INPUT PATTERN OF RURAL WOMEN FOR DEVELOPMENTAL PROGRAMMES

Beena Yadav, Sumitra Yadav, Lali Yadav
1Department of Home Science Extension Education, College of Home Science, CCS Haryana Agric. University, Hisar-125 004, India.
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Cite article:- Yadav Beena, Yadav Sumitra, Yadav Lali (2024). INFORMATION INPUT PATTERN OF RURAL WOMEN FOR DEVELOPMENTAL PROGRAMMES. Asian Journal of Dairy and Food Research. 28(3): 198-201. doi: .
Communication and development are two sides of same coin. The more informed a person is,
the more actively he or she will participate in developmental activities. Therefore, the present
study was undertaken where an attempt was made to analys is the information input pattern of
rural women pertaining to developmental programmes.The study was conducted in two randomly
selected villages from two districts of Haryana state on a sample of 300 rural women hailing 100
each from low, medium and high socio-economic status (SES) categories. It was found that
irrespective of SES categories, family elders, anganwadi workers, local leaders and radio were
reported to be most frequently used sources of information for acquiring information regarding
developmental programmes. Elderly family members were the most preferred non-institutional
sources of information irrespective of SES categories. Among institutional sources, local leaders
and sarpanches were the more preferred sources of information for respondents hailing from low
SES categories than medium or high categories as anganwadi worker was the preferred source of
information for them. Interpersonal sources of information like radio, television, demonstration
etc. were utilized to maximum extent by high SES group followed by medium and low SES
category respondents. Lack of effective communication and timely information followed by family
responsibility and discouragement by family member particularly by male members were reported
to be the major constraints in availing the benefits of developmental programmes

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