EFFECTIVENESS OF THE VETERINARY AND ANIMAL HUSBANDRY FARM JOURNAL - KALNADAIKATHIRS.

Article Id: ARCC3371 | Page : 32 - 35
Citation :- EFFECTIVENESS OF THE VETERINARY AND ANIMAL HUSBANDRY FARM JOURNAL - KALNADAIKATHIRS..Indian Journal Of Animal Research.2003.(37):32 - 35
Senthilkumar1 and R. Krishnaraj
Address : Department of Extension, Madras Veterinary College, Chennal - 600 007, India

Abstract

The present study was conducted in Erode district of Tamil Nadu state in which all the ninety life members of the farmer-readers were selected to study the subscribers' perception about the effectiveness of the farm journal - Kalnadai Kathir. This journal was perceived to be ‘moderately effective’ by 60 per cent of the farmer-readers. All the five cover page components and the format characteristics of the journal were perceived as ‘moderate to most satisfactory’ by more than two-thirds of the readers. Most of the readers expressed moderate satisfaction towards content and illustration components.

Keywords

References

  1. Kumar Krishna, KN. (1982). M.Sc., (Ag.) Thesis, Tamil Nadu Agriculture University, Coimbatore.
  2. Nataraju, M.S. (1991). Ph.D., Thesis, Tamil Nadu Agrlcu1ture University, Coimbatore
  3. OUver, H. (1971). M.Sc., (Ag.) Thesis, University of Madras, Coimbatore.
  4. Sohal, T.S. et al. (1977). Indian. J. Ext. Edu., 13: 88.

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