CONSTRAINTS AND SUITABLE EXTENSION STRATEGIES FOR EFFECTIVE ADOPTION OF IPM TECHNOLOGY IN COTTON.

The study was conducted in Vadodara district of Gujarat State on total sample size of 240 respondents including 120 trained and 120 untrained cotton growers were selected from sixteen villages of the district.The aim of study to identify some of the constraints affecting the rate of adoption of IPM recommendations and to develop suitable extension strategies for effective adoption of IPM technology  in  cotton crop in Vadodara district of Gujarat state.The constraints were categorized in four dimensions namely, technological, economical, service and supply and marketing and transfer of technology constraints perceived in adoption of IPM technology by cotton growers. The main constraints experienced by trained and untrained cotton growers in adoption of IPM technology were irregular supply of electricity and exploitation of farmer by shopkeeper, Suitable extension strategy based on observation, discussion   with cotton growers, extension personnel and researcher covers greater awareness about IPM technology among the farming community on large scale, cotton growers should trained before on set of monsoon on IPM technology.